By Ruchi Gupta

creation To Adverstising | position Of Advestising In advertising combine | ads As A Communicaion instrument | forms of advertisements | Advestising crusade | Advestising pursuits | ads price range | advertisements Message judgements | artistic facet Of ads | advertisements Appeals | superstar Endorsements | Mascots | Media Decisons | forms of Media | web advertising | Measuring ads Effectiveness | ads Agncies | criminal features Of advertisements In India | moral matters In advertisements | ads criteria Council Of India | Surrogate advertisements In India | Comparative advertisements In India | extra Case stories | ads Glossary

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Advertising Principles and Practice by Ruchi Gupta
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